Shelby McFarland

Shelby specializes in:

• Digital Marketing Strategy
• Social Media Content Creation
• Local SEO & Online Presence Growth
• Small-Business Coaching & Education

Shelby McFarland is a marketing strategist, educator, and the founder of The Marketing Broker, a full-service marketing agency based in Arkansas. With 13 years of experience helping small and mid-sized businesses grow, Shelby has built a reputation for taking the overwhelm out of marketing and replacing it with clear, practical, and actionable strategies.

Shelby specializes in working with local business owners who are juggling everything—from sales to service to operations—and need marketing that’s simple, effective, and sustainable. She teaches business owners how to create strong brands, show up confidently online, build community-driven marketing habits, and measure what actually matters.