Liz Russell

Liz specializes in:

• Government Contracting
• Small Business Certification
• Marketing to the Government
• Editorial and Publishing Project Management

Following a 25-year first career in book publishing and a 15-year second career in entrepreneurial development, Liz Russell has launched an encore career as a subject-matter expert in both fields. As principal of Liz Russell Solutions and a staff procurement counselor with Arkansas APEX Accelerator, she consults in the field of government contracting and as an advisor to small business accelerators such as the U.S. Small Business Administration’s THRIVE emerging leaders program. She volunteers her time as a mentor in the Venture Center’s VCWoman Achieve program and consults as an editor, writing coach, and publication project manager.

With an undergraduate degree in English from Rhodes College and an MBA from UA–Little Rock, Liz deploys business acumen with a narrative-driven approach. Her third act supports her goal of giving back to the small business community after benefiting from the support of industry mentors, advisors, and state and federal agencies during her years of small business ownership.